September 20, 2023

Microsoft Advertising Unveils Video And CTV Ads At DMEXCO

Microsoft Advertising Unveils Video And CTV Ads At DMEXCO

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At the DMEXCO conference, Microsoft announced a significant addition to its advertising suite—Video and Connected TV (CTV) ads. The tech giant aims to capitalize on the booming digital video landscape, where people are expected to spend an average of 3.5 hours daily by 2024. This new feature allows advertisers to create video and CTV campaigns …

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Clorox Cyberattack Brings Early Test of New SEC Cyber Rules

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A cyberattack on cleaning-products maker Clorox is providing an early test for new rules on disclosing cyberattacks, in a case that is being closely watched by business leaders.  Clorox is one of the first large U.S. companies to suffer a cyberattack since the Securities and Exchange Commission’s rigorous new cybersecurity rules went into effect Sept. …

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